Westmore Beauty® compensated me for writing this post.  As always, I only review products that I believe in.  All expressed opinions are my own.


This is not your average makeup line.

Innovative and gorgeous are the first words that pop into my mind when I think about Westmore Beauty®.  

Available at WestmoreBeauty.com

The Westmore family name is known in Hollywood as “makeup royalty.”  The family has been making movie stars look glamourous for years.  Westmore Beauty® developed their makeup line to “bring the magic of Hollywood special effects makeup home to real women.”  

I am a real woman who is over 50.  I need all the special effects!

But seriously, the makeup line offers everything from a natural day look to a dramatic evening look, and everything in between.  So let’s talk about these fantastic products…

Magic Effects Powder-To-Cream Concealer with Brush

I have never tried a product like this one before.  It is a powder that magically melts into a cream once it’s applied to skin!  It’s perfect for concealing shadows and redness, and I especially love it for hiding age spots and discolorations.  

This loose powder turns into a cream concealer!

Available at WestmoreBeauty.com

Use the larger brush to apply concealer directly onto skin over shadows, wherever you need coverage.  Reapply if more coverage is needed.  Using other end of brush, blend concealer edges for a natural look.

The coverage is nearly invisible.

Available at WestmoreBeauty.com

Two Times The Prime Dual Phase Primer

Another first for me, I had never used a primer that contains two formulas, in two separate tubes.  You squeeze both tubes at the same time and the two formulas come out and combine!  You can mix them a little with your fingertips and apply to clean skin or over your moisturizer. 

Available at WestmoreBeauty.com

One formula helps to hydrate the skin, while the other contains a flexible filling complex that smooths and blurs imperfections like wrinkles and pores.  This primer really helps prepare my skin for makeup, “smoothing the canvas” is how I think about it. 

It makes my makeup look better and last longer throughout  the day.  Skin-loving ingredients like squalene and hyaluronic acid, two of my personal favorites, help keep my skin looking hydrated and fresh.

Available at WestmoreBeauty.com

Instantly Flawless Foundation Buildable Coverage + Illuminator

The name of this foundation says exactly what it does!  It provides gorgeous, luminous coverage that’s buildable, so you decide how much.   For a natural look, you really don’t need much to even skin tone and add a little glow.  For an evening look, use a little more to achieve the amount of coverage you’re looking for. 

Available at WestmoreBeauty.com

This foundation is also an “Illuminator,” so there is a very subtle hint of sparkle to it.  It gives your skin a glowy, healthy look.  My over-50 skin can always use a little added radiance!  Heavy, matte foundations just don’t give me a fresh, youthful look like this does.

With hydrating ingredients like Hyaluronic Acid, Niacinamide & Squalane, this foundation keeps my skin looking plump and hydrated.  And plumped skin helps wrinkles show less!

Available at WestmoreBeauty.com

After Effect 3-in-1 Photo Finishing Powder

 I really love this powder for blurring the appearance of the large pores in my T-Zone —which is my forehead, nose and chin.  My T-Zone is also oily, and this powder is great for mattifying excess shine without giving me a dull, flat look.

Available at WestmoreBeauty.com

After Effect 3-in-1 Photo Finishing Powder is feather light, perfect for setting makeup without making you look too matte, flat and dry.   

The Charcoal Infused Powder Brush (sold separately) is infused with charcoal, which helps in fighting bacteria buildup in the brush. 

Available at WestmoreBeauty.com

Lasting Effects On-The-Go Brow Gel

Do not underestimate the power eyebrows have to make you look younger…or older.  Brows thin with age, and you’d be surprised how that adds years to your face.  Lasting Effects On-The-Go Brow Gel is a fast, easy way to get the look of gorgeous, more youthful looking brows.

Available at WestmoreBeauty.com

A blend of specially treated pigments combined with tiny hair-like fibers fasten onto skin and hair, creating a natural, full look.  Natural is important to me, I don’t want to look like I drew my eyebrows on with a marker.  

Available at WestmoreBeauty.com

Staying power is also important to me.  This formula is waterproof and sweat resistant, which means I don’t worry I’ll sweat my eyebrows off or get caught in the rain and have them running down my face.  

Application is easy!  Just use light, upward strokes and then use the spoolie brush to comb through and shape.  

Bold & Beautiful Mascara

Brows thin with age, and sadly so do lashes.  I’ve noticed a change in mine for sure.  When I want a dramatic look, I reach for my Bold & Beautiful Mascara. 

This proprietary blend of waxes coupled with Westmore Beauty®’s patented brush give me back the length and volume I’m looking for.  

Available at WestmoreBeauty.com

Lashes can really open up your eyes, making them appear larger and even lifted.  This brush is designed to grab each lash, finding even the shortest ones, and coat them in ultra -black!  

Building on their years of experience in Hollywood, Westmore Beauty® has developed a fantastic makeup line filled with innovative products.  There’s more to try from Westmore Beauty® and I can’t wait to see what they create next! 

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